How can I use TellTail to build a waitlist for my breeding program?
Use your year-long TellTail membership to build a waitlist by adding planned litters, nurturing leads, and engaging buyers for long-term success.
Overview
TellTail isn’t just for selling a current litter — it’s designed to support long-term breeder success. With a year-long Pro Membership, you can use TellTail to collect interest and build a waitlist for upcoming or planned litters, ensuring steady demand for your puppies.
Step-by-Step: How to Build a Waitlist
1. Keep Your Profile Complete and Up-to-Date
- Fill out your Program Description, add strong photos, and include your Certified Breeder Badge.
- A professional, authentic profile attracts buyers who are willing to wait for your puppies.
2. Add Planned and Expected Litters
- Even if you don’t have puppies on the ground, enter Planned Litters or Expected Litters.
- The algorithm uses this info to match you with buyers at the right stage of their puppy search.
3. Nurture Buyer Leads
- Buyers matched to you may be looking for a puppy now or in the future.
- Use email as your first contact method to introduce yourself and learn about their timeline.
- Keep communication friendly, consistent, and informative — many buyers will wait if they feel connected to your program.
4. Maintain Ongoing Engagement
- Share updates about upcoming breedings, pregnancy confirmations, or litter announcements.
- Offer resources (care tips, breed info) so buyers stay engaged while they wait.
5. Track and Organize Your Waitlist
- Use your TellTail account to manage leads, note timelines, and flag buyers who are specifically waiting for your next litter.
- Following up regularly ensures buyers stay committed to your program.
Why a Waitlist Matters
- Reduces pressure to place entire litters immediately.
- Creates steady, predictable demand.
- Attracts more committed buyers who value your program and breeding practices.
Takeaway
Your TellTail membership isn’t just about a single litter — it’s a long-term tool for building relationships. By keeping your profile active, entering planned litters, and nurturing leads over time, you can grow a waitlist that ensures your puppies are placed with the right families when they’re ready.